Step Into Your Greatness - 06.28.2025


June 07, 2025

Leadership is presence, purpose, and people.

Over the past week, I’ve been reminded again and again that real leadership isn’t flashy—it’s intentional.

It’s showing up when it’s uncomfortable. It’s locking in when distractions want to pull you away.

It’s making blankets with strangers because kindness matters.

It’s saying yes to something bigger than you—like writing a book you never planned to write.

This week, I saw it everywhere:
In my son.
In a brewery full of leaders cutting fleece.
In a message from a friend.
In the rooms I’ve been trusted to speak in.
And more than ever, I believe this:

This week, I shared updates on LinkedIn…

What I'm Learning

Leadership doesn’t start when you get the mic.

It starts when you notice the need.

When you own the moment.

When you invite others to care with you.

I’m learning (again) that presence beats perfection every time.

That courage compounds.

And that the reps we put in at home shape the kind of leaders we become in the world.


Poll: What’s the Hardest Part of Leading with Courage?

Purpose Activation Challenge: Step Into One Act of Courage This Week

Here's the challenge:

  1. Choose one small action that makes you uncomfortable—but aligns with who you want to be.
    Examples:
    • Initiate a hard conversation
    • Ask for help
    • Publicly commit to something bold
    • Offer encouragement to someone who needs it
  2. Schedule it. Do it. Write down how you felt.
  3. Reflect: What opened up because you stepped in?

💬 Then let me know.

Tag me on LinkedIn or reply to this email.

I want to hear what changed because you showed up with courage.

Upcoming Purpose Fueled Events

A movement of people gathering on purpose, with purpose, for purpose.

Purpose Fueled – Friday, July 11

📍 Multiple Locations

📅 Friday, July 11 | 7:00–9:00 AM

👉 RSVP Here


Other Events + Happenings

Best Lunch Ever – HR Visionaries

📍 Lake Monster Brewing, 550 Vandalia St #160, St. Paul, MN

📅 Wednesday, July 16 | 11:30 AM – 1:30 PM

👉 RSVP Here

The Best Lunch Ever is a highly vetted community of purpose-driven leaders.

A space to be real. To laugh. To talk. To do business. To do life.

To be with people who get it—and grow with you.

Previous Event: Purpose in Action Spotlight

Leadership isn’t just words. It’s action.

Last Friday, we made a lot of blankets—together.

Families showed up. Kids came too.

Thrivent sponsored. Dual Citizen Brewing hosted.

Coated in Love will distribute the blankets at their 3,000 Acts of Kindness event.

And our story?

📰 It was featured in the St. Paul Pioneer Press:

100 blankets made at St. Paul outreach event

This is what purpose in action looks like.

It takes courage to care, show up, and invite others to do the same.

Want in on the next one?

Book Mick to Speak

Looking for a keynote speaker who brings clarity, connection, and courage to your stage or retreat?

Mick speaks on purpose, leadership, and legacy in a way that’s real, relevant, and deeply human. Whether you're gathering executives, entrepreneurs, or community leaders—he’ll help your people get honest, get clear, and take action.

Now booking for:

✅ Keynotes
✅ Retreats
✅ Team Trainings
✅ Podcasts

Available 2025–2027.

Stay Connected

I’m watching leaders rise—not because they have perfect plans, but because they’re showing up with purpose.

If that’s you—keep going.

Follow me on my socials and tag me when you take action.

And if this hit home, forward it to someone who’s leading with heart.

Life is short. Live on purpose.

Mick White

PURPOSE ELEVATES

This weekly newsletter by Mick White & his team at the 100 Year Manifesto is all about helping people step into their greatness. To be more intentional with your life. To be more deliberate with your business. To live a life that echos into eternity. That's what the 100 Year Manifesto is all about. That a life on purpose with purpose.

Read more from PURPOSE ELEVATES

June 07, 2025 Everything we’ve built started with a question. What truly matters? Not: How fast can we scale?Not: What’s trending?Not: How do we go viral? But: What actually matters? This week, I’ve been reflecting on the stories behind the brands.The 100 Year Manifesto. Purpose Fueled. Best Lunch Ever. Purpose in Action. They’re not random projects.They’re chapters of the same story.My story. Your story. Each one was built out of loss, love, and longing for something more meaningful. And...

June 07, 2025 What if legacy isn’t a "someday" thing? You don’t have to be a great photographer to capture something beautiful. The light does the work. The stillness helps you see it. That’s what I was reminded of on my walk this week. I’ve been “working” on my photography for nine years now—not to improve a skill, but to become more present. That simple rhythm of daily photos has reshaped my definition of success. Maybe success isn’t more. Maybe it’s deeper.Maybe it’s one honest...

June 07, 2025 Not everything belongs at the front. I hit a wall recently.Not the dramatic, fall-to-the-floor kind—but the quiet, soul-tired kind that whispers: “Mick, this is too much.” The calendar was overflowing.Margin? Gone.All that was left: fatherhood and work.And while those are sacred… that’s not enough. So I started asking questions.Hard ones. What actually belongs in this season?What’s taking up space that no longer deserves it? And what I realized is this: “Not everything belongs...